About

The No.1 lifestyle brand for the young and ambitious

Flavour Magazine is a transcultural youth lifestyle magazine for the young ambitious and cool dedicated to showcasing the latest trends in music, fashion, business, art and technology and a platform for emerging and established creative talent. The idea was formed out of a deep conviction that the formulaic newsstand magazine was not meeting the needs of the youth, so this fascinating new print and digital concept was born.

Flavour vitals

• An established brand for 3 years
• Free publication with 100% pick up rate
• 20,000 copies distributed in London
• Showcasing the latest trends in fashion, lifestyle and entertainment
• Readership 67% Female / 33% male
• 16 – 24 year olds in full-time employment or education

Distribution

* Universities/ colleges
* Select fashion boutiques, music and retail outlets in the London area
* Copies received by marketing companies, record labels, PRs, fashion brands
* We were the first UK youth publication to have a digital version of our print edition that can be read online.
* Flavour’s core target audience is aged between 18-24 however we do have a loyal fan base in the 16-17 and 25-35 bracket.

Editorial style

Flavour Magazine champion’s a number of fashion, music and style trends whilst ensuring that we keep a finger on the pulse of youth culture. We mix interviews with established stars alongside emerging talent from the entertainment, sport, fashion and business world and promote and inspire entrepreneurs in our Young and Ambitious section.

Produced by a deeply passionate team, most of whom have been with the title since its launch, Flavour also provides tech and style savvy readers with the latest gadget, beauty and fashion news and have an extremely close connection with our readers.

Characterised by its exclusive stunning imagery and eye-catching design, Flavour’s authoritative editorial, inspirational interviews and frank features on issues such as sex, education, war and poverty keep our readers engaged.

Flavourmag.co.uk

Updated daily flavourmag.co.uk breaks new talent and showcases all that is hot, relevant and happening. From exclusive celebrity interviews and photo shoots, must have gadgets, beauty essentials, news, educational information and exclusive behind-the-scenes video’s of Flavour Magazine’s cover shoots and interviews. With its sleek design, expanded magazine content, TV channel, online polls, blogs and much, much more flavourmag.co.uk has a loyal following of men and women who seek advice and inspiration on the latest trends and tastemakers of tomorrow.

Flavour online vitals

• Updated daily
• 108,000 Monthly unique users
• 950,000 Monthly page impressions
• 21,000 Regular social networking members – growing everyday

There are a number of advertising opportunities available for example banners, skyscrapers, MPU’s, web takeovers and targeted e-flyer broadcasts. Please contact 020 8694 9232 for more information or email the team.

Creative Flavours

We have built up a network and work with UK-wide trained, innovative and contemporary professional photographers, stylists, retouchers and make-up artists, graphic designers and writers who are experienced in bringing new ideas to the table and maximising their talents to capture the essence of all campaign or editorial needs.

Our Creatives department consists of professionals paramount in creating successful campaigns, photo shoots and editorial content around a clients brief. We supply a wide variation of creatives and are able to provide individual creatives for specified roles or full on production teams.

Miss Flavour

Missflavour.com is an online portal for ladies to upload their pictures online to enter the model competition Miss Flavour. Here readers can log on and vote for their favourite to be in the final. Miss Flavour live events are a dynamic fusion of fashion, dance and music, whilst celebrating beauty and creative talent with many celebrities in attendance. Due to its creativity and innovative approach the event has captivated the imaginations of sponsors such as Storm London, Apple Bottoms, GSpot Cosmetics, Luster Products, JN Money Transfer, Envy, and Golddigga. If you would like to be involved in Miss Flavour as a sponsor please contact 020 8694 9232. Watch the video from the last event here.

Testimonials

Fresh, young and innovative – Flavour Magazine isn’t sold on newsstands, it’s a free bi-monthly publication that can be found in universities, fashion retailers, footwear and music outlets and events in London and the M25 area. Flavour has a 100% pick up rate, that’s two to three times the pick up rate of any competitive publication. With its urban edge and forward-thinking editorial, Flavour is the must read magazine for today’s youth and is the perfect outlet for brands. Here is what a few of our clients/partners have had to say:

“Our collaboration with Flavour has given us a great platform on which to communicate with fashion-orientated music lovers. This allows us to reinforce our connection to fashion and music”.
Sissel Henno, Marketing Manager, Storm London

“Flavour were an absolute pleasure to work with and delivered exceptional results on our campaign for Shank”.
James Merchant, Revolver Entertainment

“Dantan’s recent collaboration between Golddigga and Flavour Magazine’s model competition was a huge scream. Golddigga received some great exposure and the whole event was run extremely professionally and has helped the brand to reach out to its audience. Flavour is a great magazine and the collaboration with our brand Golddigga has been an undoubted success”.
Martin Sayer, Account Executive, Dantan PR

“Flavour Magazine is a great advertising partner and we enjoy working with them. They are very professional and creative and we hope this partnership will continue for a long time”.
Rhoda Lee, Operations Manager, JN Money Transfer

“Flavour is not only a fun and informative read it has now become one of the key publications in our marketing and advertising mix. We are definitely interested in reaching the Flavour reader and making sure that they are aware of all our new releases”.
George Ebenezer, Label/Product Manager, GGI Enterprise