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Schwarzkopf introduces a brand new styling range got2b. It’s great for creating extreme styles and keeping them in place and the range also includes the world’s first pheromone-filled gel!

This number 4 US product range was inspired by street styles and designed with hair stylists to create attitude for hair. Its high impact finish creates gravity defying looks and is ideal for un-structured funky styles

4 key products

1. got2b glued spiking glue – This water-resistant spiking glue is wind tunnel-tested to give ultra-strong, vertical hold. Ideal for styling spikes, twists and dreads – it’s perfect for those looking to rock out in any hair-damaging environment.

2. got2b glued blasting freeze spray – the perfect accompaniment for got2b glued spiking glue, to set and cement styles in place so hair doesn’t go flat.

3. got2b magnetik styling gel – the world’s first, pheromone-filled styling gel. Scientifically-proven to increase the attractiveness of men to women, got2b magnetik is designed to give styles extreme hold and natural shine.

4. got2b chaotic moulding gum – a re-mouldable gum ideal for perfecting unstructured and messed-up styles. chaotic’s fibre means its great for tugging and twisting styles into place, offering strong but bendable hold.

The NEW got2b range will be in stores from April 2009, available at Tesco, Sainsburys, Superdrug and Boots

Watch below to see how to use the product

Words by Lea James