Maximillian White the brainchild who launched Blanco Beach in the dreamy shores of Portimao, Portugal, talks to Flavourmag about business, life and music.
It’s not every day you come across a man (who is still relatively young) that has done some many things that you probably aren’t aware of. For instance, Maximillian developed a career in music production fast growing Defenders Ent, working with the likes of Omarion, Birdman, Kyla, Tempa T, Stylo G, Dot Rotten, Tinie Tempah and Blade Brown to Maxsta, Rascals, Jay Sean, Little Boots, Cheryl Cole, Alesha Dixon and Shontelle. His track with ‘Do you Mind‘ by Kyla, then got remixed and sampled by Drake, Wizkid and Kyla to become one of the biggest hits of our time ‘One Dance’.
It’s not every day you meet a man that was the youngest venue licensee in the UK, running a venue in Nottingham at age 17. it’s not every day you meet a man that has built an empire on large capital investments in property, hospitality, music production and creative start ups. With over 30 properties and companies within his portfolio, he has learnt to balance risk, vision and drive to ensure a fast return on investments.
Speaking with Max Maximillian (ThatBoyYouHate) we asked, What’s it like making it?
I felt like I really made it when I sold my shares in Beatport. This gave me the freedom to invest in business ventures within the music, hospitality and property markets.
Blanco Beach is a gorgeous beach club with all the best parts of my favourite venues all over the world. From white beds and jacuzzis, a branded King size pool, top sushi, and some of the leading hip hop and house music artists in the world from French Montana, Rick Ross, Tyga, Roger Sanchez, David Morales and even Elrow during the BPM festival this year. My goal is to make a Blanco Beach at all the top jet setting holiday destinations all over the world.
I like to lead the way rather than follow. Ibiza, Mykonos, Dubai and even Croatia have been booming with new clubs every summer. The Algarve is a popular European holiday destination which has been untapped in that there are no high-end clubs at the moment so it’s the first of its kind.
Hospitality is a lot about micro management, training staff to maintain the best customer service and to maintain high energy to create a snowball effect of motivated staff.
I love spending time with my kids.
Work hard and keep preserving.
Be proactive and reach out and connect with as many people as possible who can move you forward.
Absolutely. I’ve seen the house music scene grow which is why I have supported the launch of a new house music label which launched at Destino headed up by DJ Cameo called Release The Groove.
Frankie Knuckles, Carl Cox and Dennis Ferrer
I’m planning to open 2 more hotels in Portugal next year.