The Rockstar Youth Start Up Loans programme is a part of the £82.5m government programme that has been launched to support 16-24yr old young entrepreneurs start up and scale their businesses.

Here Flavour showcases the story of how Joanna Abeyie benefitted from this scheme.

Joanna Abeyie is a journalist, entrepreneur and TV presenter. She is the founder and director of Shine Media, a social enterprise that aims to increase diversity within the journalism industry, offers training and recruitment for the creative industries and specialises in finding diverse talent for employers from a pool of talent they do not currently recruit from.

“Shine Media’s main objective is to increase the representation of ethnic minorities within the media industry. “We hope to make young people from ethnically diverse backgrounds more attractive to potential employers and thus increase the number of ethnic minorities working within the journalism industry. ..”

Shine Media won Best Social Enterprise Business at the Precious Awards. Current clients and media partners include: PPA (Professional Publishers Association), ITV, BBC Worldwide, News International, the Guardian newspaper and ITN.

If you’d like to apply for a Rockstar Youth Loan/mentoring go to ASAP! The list of forthcoming Rockstar Youth incubators sessions where all applicants will be invited, is below;

  • 8th February – Oxford University
  • 9th Feburary – Liverpool John Moores University
  • 13th February – Lambeth College
  • 22nd February – London (Westbourne Studios)
  • 23rd February – Lancaster University (Preston)
  • 1st March – London (Westbourne Studios)
  • 2nd March – Greenwich University
  • 2nd March – Trafford College
  • 9th March – Manchester Metropolitan

Hear from another Rockstar loan recipient in this video: