Whether you’re boxing at dawn, power-walking at lunch, or stretching your way through a sunset yoga session, the new VSX sports bra lineup proves that peak support doesn’t mean sacrificing style.
Style that moves with you. Support that stands by you.
Victoria’s Secret has just dropped its Fall 2025 VSX campaign, and it’s a striking blend of performance, poise, and power. Shot by Amy Troost and led by a star-studded cast of models including Abby Champion, Imaan Hammam, Jill Kortleve, Nneoma Anosike, and Paloma Elsesser, the visuals deliver a clear message: This is activewear with intention.
Set against minimalist studio backdrops and choreographed by movement director Danielle Polanco, every frame pulses with energy. The result? A campaign that doesn’t just showcase new sports bras – it celebrates every woman who moves her own way.
Which VSX Are You?
Find your perfect fit and power level in this sleek new collection. With five distinct styles, VSX covers every kind of workout routine – and every kind of woman.
Styled to Sweat
This is performancewear with personality. From sculptural hoodies to contour-fit leggings, each look pops with tactile detail and strong silhouettes:
- Paloma Elsesser moves with grounded energy in knockout black and berry tones.
- Imaan Hammam commands the frame in cut-out sports bras and sculpted leggings.
- Jill Kortleve pairs performance with confidence in full-length contour styles.
- Abby Champion gives us elegance-in-motion with fluid stretches and dynamic layering.
- Nneoma Anosike shows the definition of power in form-fitting high-support pieces.
Shot by Amy Troost, with styling by Jorden Bickham and make-up by Hannah Murray, this campaign is more than an ad – it’s a masterclass in how movement and style collide.
Shop the Look
Ready to upgrade your workout wardrobe? The new VSX range is available now at VictoriasSecret.com.
Credits:
Photographer: Amy Troost
DP: Ryan Marie Helfant
Movement Director: Danielle Polanco
Stylist: Jorden Bickham
Set Designer: Griffin Stoddard
Make-Up Artist: Hannah Murray
Hair Stylist: Lucas Wilson
Manicurist: Honey
Production: VS&Co Production
