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Selena Gomez rocks in her new adidas NEO Collection

To celebrate the launch of adidas Originals Superstar Supercolor, adidas Originals teamed up with London’s very best IG photographers to capture the colour of the city.

Lloyd Pursall imagery showcases the shoes and their 50 different colours, both concepts are exploring colour in unique ways key to individuality and Pharrell’s ethos.

 

 

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