t-pain-can-you-rockAnchor Blue, a west coast-based fashion retailer is launching the “Can You Rock?” campaign with T-Pain beginning  today.

Consumers can begin to upload their original demos for a chance of a lifetime to record a song written and produced by Grammy Award winning singer/producer/songwriter T-Pain.

Anchor Blue, with 112 stores focused on denim and youth fashion, is working in conjunction with Fashion Line Swagger Like Us to bring young fresh talent to the forefront.

T-Pain spoke in a personally video recorded message, for those aspiring singers or rappers:

“This is a great opportunity for me to work with some up-and-coming talent, while giving someone a head start in the music business,” says T-Pain. “I’m glad to be partnering up with Anchor Blue and Swagger Like Us to make it happen. Who knows what next big artist we’ll uncover!”

Aspiring artists can record their own demo then submit it between July  15th and August 26th by posting the track to  No purchase will be necessary to enter the contest.