Missguided’s latest campaign features not one, not two, but nine stunning women who have gone completely unretouched on a mission to inspire confidence. #MakeYourMark

We love this because it shows off models’ stretch marks, perfections, imperfections, beauty, cellulite and all with pride. We need more campaign like this and we need more women to rep until we get to the understanding that we are perfectly imperfect.

You can see the Make Your Mark campaign at Missguided and below is some of the girls featured in the new campaign.

make your mark

The campaign features nine beautiful women of ALL SHAPES AND SIZES such as blonde bombshell Felicity Hayward model and founder of fashion brand @self.love.brings.beauty.

This babe embraces self love and female empowerment to the absolute full, because “flaws simply do not exist.” Felicity’s motto in life is self love brings beauty, something she embraces every day. Inspiring babes from all around the globe to just be them and love what they see – inside and out.

make your mark

And Netsai Tinaresse Dandajena (but you can call her Tinar), doesn’t mess about. She is exactly what her Instagram handle describes – born in Africa and raised in the UK, she is proud of her heritage and is on a journey to inspire women around the world.

Netsai Tinaresse Dandajena copy

If you have come across her Instagram, she has over ten thousand followers and each post is just an inspiring as the last. Powerful captions that have a strong sense of determination, gratitude and motivation – if you need a feel-good moment, this is where you look.

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Meet Nelly the ultimate babe, @_nelly_london. Fashion, lingerie and body confidence blogger who’s aim is to inspire all babes around the globe to do what you want to do and what makes you happy. Definitely, something that she NAILS every day.

Sam Roswell, a.k.a @fattyboomtatty, is an award-nominated fashion, food and lifestyle blogger. She’s on a mission to help women love their bodies, her Instagram account is full of motivational posts that give a true and honest message about how to live your life with confidence.

Sam Roswell

She says that even though her tattoos can make her appear to be quite harsh, she prides herself on the fact that she can be soft, real and genuine.

Introducing writer, member of all-girl collective Pxssy Place and girl power activist, Nylo. Nylo is a firm believer in body confidence and the importance of making sure everyone is represented.


See all the women featured in the Make Your Mark campaign on Missguided